Wendell Potter, currently the senior fellow on health care at the Center for Media and Democracy, discusses his new book, Deadly Spin. As an executive for a major health insurance company, Potter was on the inside team that created the public relations strategy to challenge threats from government regulation. He eventually left his 30 year career and wrote  his whistle blowing critique, Deadly Spin. In 2009, Potter testified before Congress, giving powerful specifics of industry practices to “dump the sick” to increase shareholder value. This forum was recorded November 30, 2010.