Contacts:
Pat Suhrcke, Director
(617) 495-2727
email: Public Events@cambridgeforum.org
Press Release
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The
Opinion Makers: An Insider Exposes the Truth Behind the Polls
Wednesday, October 15, 2008, 7:30 pm
First Parish
in Cambridge
3 Church Street, Cambridge, MA
Free and Open to the Public
Americans typically trust the poll results published by respected media outlets
--New York Times/CBS News, Washington Post/ABC News, USA Today/Gallup -- yet
who
asks
these
polling company to justify their methods and results publicly? To generate good
headlines, do media outlets know what they want to learn from polls? For example,
in 2007, why did media outlets report solid leads for Clinton and Giulianni early
in the campaign when both races were in fact wide open?
David W. Moore was a senior editor at the Gallup Poll for thirteen years. Before
that, he was professor of political science at the University of New Hampshire
and
the founder and director of the UNH Survey Center. He is now a senior fellow
with the Carsey Institute at UNH and author of two previous books, How to
Steal
an Electionand The Superpollisters.
Cambridge Forums are free and open to the public. Book signing will follow program. Open discussion follows speaker presentation. Events are recorded for public radio broadcast. CDs and tapes are available. Call 617-495-2727. Forums can also be viewed online: Go to www.cambridgeforum.org and click on the WGBH Forum Network. Cambridge Forum 3 Church Street Cambridge, MA 02138 Phone/fax: 617-495-2727 email: director@cambridgeforum.org website: http://www.cambridgeforum.org "Bringing people together to talk again . . ."